Nice to meet you 👋

Concepting, designing, and prototyping to solve
problems and create exceptional experiences

Blending The Physical & Digital Worlds For Safe, Immersive Experiences

TL;DR: I’m an award winning Senior Creative & Technologist specializing in creating memorable and immersive physical and digital experiences through creative concepting, experiential design, strategy, & emerging tech. If you're looking for an experiential senior creative, ACD, or creative lead with a multidisciplinary strategic approach and an understanding of new technologies to push concepts further, let's chat!

Full version: I am passionate about creating work that is memorable, multisensory, and magical. I do this by creating inclusive environments for creative innovation, fostering communication across departments to understand the goals of each project and define success for both the client and agency, and keep current of new technologies to enhance (not define) our creative execution. Ideally, the technology should be "invisible", providing just that touch of magic to keep it interesting without providing extra complexity for guests. My favorite project (so far) was ideating and pitching a concept for a water show in the DFW area, with a close second creating an immersive theater retail space for a smart home brand.

I've led projects with multimillion dollar budgets with teams across 4 time zones, talked shop with architectural and vendor partners, mentored creatives of varying seniority and career goals, and presented winning pitches to creative leadership at Fortune 500 B2C & B2B companies.

Past projects include experiential, trade shows, pop ups, pitches, multi-sensory retail concepts, metaverse, generative AI, motion capture, immersive web, non-traditional advertising, immersive dining, VR, AR, touch-reactive tables, holistic experience redesign, & more.Recent clients include but not limited to Netflix, Nike, Google, Lenovo, Lexus, Dove, P&G, Red Bull, and Royal Caribbean.

Feel free to reach out if you'd like to inquire about remote collaboration opportunities (creative direction, experiential design, creative technology), speaking engagements, teaching and mentoring, or if you'd like to chat over a virtual latte ☕

Awards

Cannes Shortlist 2024
The Dove Code Glass and Titanium, 2024

Clio logo

Clio Bronze 2022
Life Interrupted

NextUp.Monks + Cannes  2022
Silver, Interactive Category

Shhh Talk 004 on designing transformative experiences 🔗

Guest speaker and panelist on Designing Transformative Experiences

JULY 2024

CONCEPTING • USER EXPERIENCE • PROTOTYPING

presenting inspiration in creative, experiential, and tech + contributor to Recess Playbook

NOV 2023

CONCEPTING • STRATEGY RESEARCH • UX/UI DESIGN
PROTOTYPING

Adland reacts to the Apple Vision Pro announcement - Commentary

JUNE 2023

CONCEPTING • STRATEGY RESEARCH • UX/UI DESIGN
PROTOTYPING

Intro to Creative Tech and motion capture

APRIL 2022

CONCEPTING • USER EXPERIENCE • PROTOTYPING

An immersive Exploration of spatial experiences

MAY 2021

CONCEPTING • USER EXPERIENCE • PROTOTYPING

Where Experiential and Emerging Tech Collide (Link upon request) 🔒

NOV 2019

CONCEPTING • USER EXPERIENCE • PROTOTYPING

Capabilities

Creative

  • Creative Direction
  • Concepting
  • Brainstorm facilitation
  • Experiential & Event Design
  • Storyboarding
  • 2D & 3D Mockups
  • Graphic Design
  • Storyboarding
  • Sound Design

Media

  • Video Editing
  • Audio Editing
  • Podcasting
  • Speaking & Training

Leadership

  • Pitching
  • Mentoring
  • Scoping
  • Vendor Management

Strategy

  • Event & Experiential Strategy
  • User Research
  • Competitive Analysis
  • Campaign activation strategy
  • Workshop Facilitation

Misc

  • Ballroom Dancing 💃🏽
  • Ballroom Instruction

Technology

  • Rapid Prototyping
  • VR & AR
  • Multi-sensory tech (smell machines)
  • Generative AI
  • Immersive Web
  • 3D Environments
  • Projection Mapping
  • Gesture Control
  • Motion Capture
  • Virtual Humans
  • Traditional Mobile/Web
  • Gamified Metaverse-like experiences
Notable Clients
Featured in

2023

Coming soon

2022

Hanze University
Guest Lecture: A journey into creative technology

Circuit Stream
Interview with an XR Designer: Angelica Ortiz

2021

LW&D Miami
An immersive Exploration of spatial experiences (interactive)

2020

VCU Brandcenter Alumni Panel
Experiential: What is it and how has it changed due to COVID?

2019

VCU Brandcenter Guest Speaker
Immersive In the Experiential Age: where experiential and emerging tech meet

Juniors in Tech
Q&A with Angelica Ortiz: How to get a career in experience design and ethical emerging tech

2018

VRAR Association Richmond
Augmented Reality Panel: Current state of Augmented Reality and other topics

Tools

PHOTOSHOP
ILLUSTRATOR
PREMIERE
AFTER EFFECTS
AUDITION
MIDJOURNEY
STABLE DIFFUSION
ADOBE FIREFLY
DALL-E
BLENDER
CINEMA 4D
SKETCHUP
TWINMOTION
SPARK AR
LENS STUDIO
UNITY
UNREAL
MOCAP
SPARK AR
LENS STUDIO
SKETCH
ARDUINO
HTML
CSS
C#
TWINMOTION
SKETCHUP
PHOTOSHOP
ILLUSTRATOR
PREMIERE
AFTER EFFECTS
AUDITION
SKETCH
UNITY
UNREAL
MOTION CAPTURE
SPARK AR
LENS STUDIO
BLENDER
CINEMA 4D
ROBLOX
STUDIO
PHOTOSHOP
ILLUSTRATOR
PREMIERE
AFTER EFFECTS
AUDITION
SKETCH
CINEMA 4D
SKETCHUP
TWINMOTION
ROBLOX STUDIO
UNITY
UNREAL
LENS STUDIO
BLENDER
MOCAP
SPARK AR
Tools
UNITY
CINEMA 4D
SKETCH
INVISION
PHOTOSHOP
ILLUSTRATOR
INDESIGN
AUDITION
PREMIERE
FINAL CUT
HTML
CSS
ARDUINO
FACEBOOK AR STUDIO
UNITY
CINEMA 4D
SKETCH
INVISION
PHOTOSHOP
ILLUSTRATOR
AUDITION
PREMIERE
FINAL CUT
CHATFUEL
HTML
CSS
JAVASCRIPT
ARDUINO
FACEBOOK AR STUDIO
PHOTOSHOP
ILLUSTRATOR
INDESIGN
AUDITION
PREMIERE
FINAL CUT
UNITY
CINEMA 4D
SKETCH
INVISION
HTML
CSS
FACEBOOK AR STUDIO
ARDUINO
Out and About

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